The coach's content workflow

Typical source media

• Voice memo
• Screen recording
• Webinar

Goals

• Generate leads
• Build authority
• Sell services

Platform priority

Focus on: linkedin · instagram-reels · tiktok · youtube-shorts

Workflow

1. Capture content (voice memo / screen / webinar)
2. Edit + caption
3. Carousel: 7 insights from a longer post / webinar
4. Vertical short-form: 1 hook + 3 sub-points
5. Long-form blog post

Recommended Koldflux tools

• /tools/workflows/transcript-to-carousel
• /tools/validate
• /tools/captions

Common pitfalls

• Generic carousel without a hook
• Long captions on vertical

KPIs

• Leads generated
• Calls booked