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Finance tip short on Medium

Give the viewer one actionable finance tip they can apply this week.

What to produce

Threaded breakdown - (no aspect)
Tip + steps carousel - 1:1

Recommended inputs

Screen share
Talking head
Whiteboard

Platform-specific guidance

Hook: Lead with the dollar impact, not the topic.
Aspect: 1:1
Duration: 60s
Captions: Plain text
Reframe 16:9 to 9:16: No
Safe-zone overlay: Not required
Caption guidance: Number-led captions work well for finance (e.g. 'Save $1,200/year').

Workflow

Pick the tip: One tip per clip. Quantify the outcome.
Define + apply: Two-beat structure.
Record + screen-share: Use clear numbers on-screen. (Workflow)
Caption numbers: Bold numbers, plain narration. (Burn-in)

Pitfalls to avoid

Promising specific returns (compliance risk)
Talking head with no proof

Tools and presets

Frequently asked

How do I make a finance tip short for Medium?

Pick the tip; Define + apply; Record + screen-share; Caption numbers.

What aspect ratio should I use on Medium?

Use 1:1 (Medium's safe native ratio).

Do I need burned-in captions on Medium?

Plain text is enough; no burned-in captions needed.

Which export preset should I pick?

No sourced preset for this surface yet; use MP4 H.264 + AAC as the safe default.

Sources

LinkedIn B2B Institute (verified 2026-09-18) - HubSpot content types overview (verified 2026-09-18)

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