Best time to post on TikTok on Friday
Every large study’s Friday answer for TikTok, the hours they share, and those slots on your own clock.
Darker = more of the 3 studies name that hour. Times are your audience’s local time.
- Thursday 1 p.m. · named by Sprout Social, Buffer
- Friday 6 p.m. · named by Buffer, Hootsuite
- Saturday 5 p.m. · named by Buffer, Hootsuite
The file adds 3 repeating 15-minute events with a 10-minute alert, in your audience’s time zone, to Google Calendar, Apple Calendar or Outlook. It is built in your browser; nothing is uploaded.
The best time to post on TikTok on Friday is 4-6 p.m. in your audience’s local time, the hours at least two large studies name. Sprout Social: 3-5 p.m. Buffer: 6 p.m., then 10 p.m. and 8 p.m. Hootsuite: 4-6 p.m.
Checked by Koldflux · updated 2026-09-24
TikTok on Friday, study by study
| Study | Friday best times | How it ranks the days | Sample |
|---|---|---|---|
| Sprout Social | 3-5 p.m. | Best: Tuesday, Wednesday and Thursday. Weakest: weekends, Sunday lowest | nearly 2 billion engagements on about 307,000 profiles (30,000+ Sprout customers) |
| Buffer | 6 p.m., then 10 p.m. and 8 p.m. | Best: Saturday, then Monday and Sunday. Weakest: Wednesday and Thursday are quieter | 7.1 million TikTok posts |
| Hootsuite | 4-6 p.m. | - | over 1 million social posts, analysed with Critical Truth |
Make Friday count
- Post in the shared hour firstUse the Friday slot most studies agree on, in your audience’s local time.
- Watch the first hoursCompare this Friday post with your other posts after the same number of hours.
- Check TikTok Studio analyticsOpen TikTok Studio, go to Analytics, then the Followers tab: “Follower activity” shows the hours your followers were on TikTok, in your local time zone. Analytics can take 1-2 days to update.
Frequently asked questions
What is the best time to post on TikTok on Friday?
The best time to post on TikTok on Friday is 4-6 p.m. in your audience’s local time, the hours at least two large studies name. Sprout Social: 3-5 p.m. Buffer: 6 p.m., then 10 p.m. and 8 p.m. Hootsuite: 4-6 p.m.
Is Friday a good day to post on TikTok, according to Sprout Social?
Sprout Social’s 2026 study (nearly 2 billion engagements on about 307,000 profiles (30,000+ Sprout customers)) ranks Tuesday, Wednesday and Thursday as the best days and weekends, Sunday lowest as the weakest.
Is Friday a good day to post on TikTok, according to Buffer?
Buffer’s 2026 study (7.1 million TikTok posts) ranks Saturday, then Monday and Sunday as the best days and Wednesday and Thursday are quieter as the weakest.
Do I need to convert these Friday times to my time zone?
Only if your audience lives in another time zone. The studies report the audience’s local time. Set both time zones in the planner on this page to see Friday’s slots on your own clock.
Other days on TikTok
Turn one idea into a week of posts
The hard part of posting at the right time is having something ready. Koldflux Studio turns one recording, idea or script into Shorts and carousel posts you approve and export, so the slots in your calendar are filled. It does not publish or schedule posts for you.
- 1 · Recording, idea or script
- 2 · Pick the angles
- 3 · Review and approve
- 4 · Export Shorts and carousels
