Pinterest video spec cheat sheet
Pinterest gives back more vertical space than TikTok or Reels - no comment stack running down the side - but the first frame is what shows in the grid, so it has to work as a still image on its own.
- Resolution
- 1080 x 1920px
- Aspect ratio
- 9:16
- Max length
- 4 seconds to 5 minutes for an organic Video Pin
- Max file size
- not publicly documented
- Caption limit
- 800 characters
- Title limit
- 100 characters
- Safe zone
- ~12% from the top, ~12% from the bottom kept clear of on-screen text
Frequently asked
What aspect ratio does Pinterest use?
Pinterest is built around 9:16. Pinterest gives back more vertical space than TikTok or Reels - no comment stack running down the side - but the first frame is what shows in the grid, so it has to work as a still image on its own.
What's the max video length on Pinterest?
4 seconds to 5 minutes for an organic Video Pin (300 seconds). Organic Pin limits differ from Pinterest video ad specifications. The description limit is 800 characters.
What's the caption character limit on Pinterest?
Pinterest caps captions at 800 characters, with a separate 100-character title field.
Koldflux reframes, captions and schedules for Pinterest automatically from one source recording - no manual spec-checking required.
Automate this in Koldflux