Best time to post on Pinterest
Sprout Social’s 2026 Pinterest windows for each weekday, a planner for your time zone, and why timing matters less on Pinterest than on feed-based apps.
Shaded = hours the study names. Times are your audience’s local time.
- Monday 10 a.m. · named by Sprout Social
- Tuesday 7 a.m. · named by Sprout Social
- Wednesday 8 a.m. · named by Sprout Social
The file adds 3 repeating 15-minute events with a 10-minute alert, in your audience’s time zone, to Google Calendar, Apple Calendar or Outlook. It is built in your browser; nothing is uploaded.
The best time to post on Pinterest is Tuesday to Thursday, 10 a.m. to 1 p.m. in your audience’s local time, according to Sprout Social’s 2026 analysis of about 2 billion engagements. Monday 10 a.m.-12 p.m. and Friday 10-11 a.m. also rank. Weekends are the weakest days.
Checked by Koldflux · updated 2026-09-24 · times re-read from each study page
Pinterest: best times by day
All times are the audience’s local time.
| Day | Sprout Social |
|---|---|
| Monday | 10 a.m.-12 p.m. and 2-3 p.m. |
| Tuesday | 7 a.m. and 10 a.m.-1 p.m. |
| Wednesday | 8 a.m.-1 p.m. and 3 p.m. |
| Thursday | 10-11 a.m. and 2-4 p.m. |
| Friday | 10-11 a.m. |
| Saturday | not in its top windows |
| Sunday | not in its top windows |
Why timing matters less on Pinterest
Sprout Social describes Pinterest as closer to a visual search engine than a feed: people look for ideas when they plan projects and purchases, so a Pin can keep being found through search long after the day it goes up. Posting in the midweek late-morning window helps a Pin start well, but good titles, descriptions and boards decide most of its reach.
This page relies on one study because Buffer and Hootsuite do not publish Pinterest times in the reports we checked. Pinterest Analytics shows how your own Pins perform over time.
What each study measured
| Study | Measures | Sample | Period | Days |
|---|---|---|---|---|
| Sprout Social | when engagement happens: hourly windows with the most likes, comments and shares across Sprout customers’ profiles | nearly 2 billion engagements on about 307,000 profiles (30,000+ Sprout customers) | 27 Nov 2025 to 27 Feb 2026 (published 2026-03-31) | Best: Tuesday, Wednesday and Thursday. Worst: Saturday and Sunday |
Find your own best time on Pinterest
- Start with a shared slotUse the hours most studies agree on for your first posts, in your audience’s local time.
- Test one alternativeFor two weeks, post similar content at one shared slot and one slot only a single study names, same days each week.
- Compare like with likeCompare reach or views per post after the same number of hours, not total likes days later.
- Check Pinterest AnalyticsWith a business account, open Analytics, then Overview, and compare impressions and saves for Pins published at different times. Pins keep getting found through search for months, so timing matters less than on feed-based apps.
Limits and when to use something else
- Study times come from their customers’ accounts, mostly brands. Your audience can differ, especially outside the US and Europe.
- A great slot does not rescue a weak post: the first seconds of a video or the first line of a caption matter more than the hour.
- This platform has one large published study, so treat it as a starting point and check your own analytics early.
Frequently asked questions
What is the best day to post on Pinterest?
Tuesday, Wednesday and Thursday, according to Sprout Social; Saturday and Sunday were the weakest.
Does posting time matter on Pinterest?
Less than on Instagram or TikTok. Pins are found through search for a long time, so the hour mostly affects the first days. Keywords in the title and description matter more.
Is the best time to post on Pinterest the same in India, the UK or Australia?
Yes, as a local time. Every study here converts times to the audience’s own time zone, so 11 a.m. means 11 a.m. in Mumbai, London or Sydney. What changes is your own clock when your audience lives somewhere else: set both time zones in the planner above to see the slot in your time.
Turn one idea into a week of posts
The hard part of posting at the right time is having something ready. Koldflux Studio turns one recording, idea or script into Shorts and carousel posts you approve and export, so the slots in your calendar are filled. It does not publish or schedule posts for you.
- 1 · Recording, idea or script
- 2 · Pick the angles
- 3 · Review and approve
- 4 · Export Shorts and carousels
