Checked against the source
LinkedIn company logo size
Short answer
LinkedIn recommends a 400 x 400 px company logo and accepts 268 x 268 px as the minimum, in PNG or JPEG up to 3 MB. The logo is displayed as a circle on both light and dark backgrounds, so a transparent PNG is shown on white.
Key takeaways
- 400 x 400 px is the recommendation, 268 x 268 px the minimum, both from LinkedIn's Page and Career Page specifications.
- PNG or JPEG, 3 MB maximum. That is a third of the 8 MB limit for a personal profile photo.
- The logo is shown on both light and dark backgrounds. A transparent logo appears on white.
- LinkedIn advises a high-resolution JPEG over a PNG for the best image resolution, which cuts against the usual instinct for logos.
- A circular slot and a 3 MB cap are the two constraints. At 400 x 400 px the corners clip 83 px in and 283 px survives as an intact square.
The size
| What | Value |
|---|---|
| Width | 400 px |
| Height | 400 px |
| Aspect ratio | 1:1 |
| Where this comes from | LinkedIn Help a563309, which states 400 x 400 px recommended and 268 x 268 px minimum |
What the platform publishes
| What | Published value |
|---|---|
| Recommended | 400 × 400 px |
| Minimum | 268 × 268 px |
| Formats and size | PNG or JPEG, 3 MB maximum |
| Transparency | Transparent logos are shown on a white background |
Source: LinkedIn Help: Image specifications for LinkedIn Pages (checked 2026-10-05)
To scale
What the circle removes
| Quantity | Value | Working |
|---|---|---|
| 400 px | the side (diameter = side, because the circle is inscribed) | |
| 125,664 px2 | 78.5% of the square (pi x (400 / 2)^2 = 125664) | |
| 34,336 px2 | 21.5% of the square (400^2 - 125,664 = 34,336) | |
| 82.8 px | from each edge ((400 / 2) x (sqrt(2) - 1) = 82.8) | |
| 282.8 px | largest square inside the circle (400 / sqrt(2) = 282.8) |
Computed at the 400 x 400 px company logo this page recommends.
What your photo loses
| Source | Scale to fill | Lost each side | Lost top and bottom | Source area kept |
|---|---|---|---|---|
| Scan at 300 dpi (2480 x 3508) | 0.161 (max(400 / 2480, 400 / 3508)) | none ((400 - 400) / 2) | 82.9 px ((565.8 - 400) / 2) | 1.8% |
| Camera, 3:2 (6000 x 4000) | 0.1 (max(400 / 6000, 400 / 4000)) | 100 px ((600 - 400) / 2) | none ((400 - 400) / 2) | 0.7% |
| Square export (1080 x 1080) | 0.37 (max(400 / 1080, 400 / 1080)) | none ((400 - 400) / 2) | none ((400 - 400) / 2) | 13.7% |
Computed cover crop into the 400 x 400 px frame this page targets.
What this frame costs to upload
| Format | File size | Against PNG |
|---|---|---|
| PNG, lossless | 195,606 bytes (191 kB) | the reference |
| JPEG, `-q:v 5` | 28,858 bytes (28 kB) | 15% of the PNG |
| WebP, `-q:v 75` | 11,730 bytes (11 kB) | 6% of the PNG |
| LinkedIn Page maximum file size, if that is the cap | 3,145,728 bytes (3072 kB) | the PNG is 6% of it |
ffmpeg 6.1.1. Upper bounds: a flat logo or a soft portrait compresses much further. The full method is in the evidence file.
Resize it now
400 x 400 px is the recommended size on this page. If you are uploading a wordmark, the tool center-crops it and LinkedIn then masks it to a circle, so leave the mark inside the middle 283 px or the ends will be clipped.
Batch is unlimited and free - every image is processed on your device, so there is no queue and no daily cap.
The numbers, and the slots they belong to
LinkedIn publishes a table of image specifications for Pages and Career Pages. The logo row gives 268 x 268 px as the minimum and 400 x 400 px as the recommended size, and opens the table with the rule that all images must be PNG or JPEG and 3 MB maximum.
The same table gives the cover image as 1512 x 256 px, again as both the minimum and the recommended. Below that it lists the Career Page modules, which only exist if the Page has Career Pages enabled.
| Module | Minimum | Recommended | Notes |
|---|---|---|---|
| Logo image | 268 x 268 px | 400 x 400 px | PNG or JPEG, 3 MB maximum |
| Cover image | 1512 x 256 px | 1512 x 256 px | May be trimmed horizontally or vertically |
| Life tab main image | 1128 x 376 px | 1128 x 376 px | Career Pages only |
| Life tab custom module | 502 x 282 px | 502 x 282 px | Career Pages only |
| Company photos | 264 x 176 px | 900 x 600 px | Below the minimum, a click opens a small image |
The company photos row is the one people miss. The minimum is 264 x 176 px but the recommendation is 900 x 600 px, because a member can click a photo to open it larger and LinkedIn notes that at the minimum it will likely appear small.
PNG or JPEG: what LinkedIn actually says
The instinct for a logo is PNG, for the transparency and the sharp edges. LinkedIn points the other way: "To achieve the best image resolution, use the recommended dimensions and choose a high-resolution JPEG instead of a PNG file."
The reasoning is resolution rather than format preference, and at 400 x 400 px the difference is usually irrelevant because the file is small either way. What matters more is the sentence that follows about transparency, and the instruction to test the logo on both light and dark backgrounds before publishing it.
So: a solid background beats transparency here, not for file size but because a transparent logo has no defined background to inherit. That is also what makes it usable in the circle crop.
A wide wordmark in a circle
A company logo is usually wider than it is tall, and a circular slot only accepts a square. Two things follow: the empty space either side is filled with the page background, and the corners are clipped.
At 400 x 400 px the circle keeps 125,664 of the 160,000 square pixels and the corner clearance is 83 px. A single wide wordmark scaled to fit 400 px of width ends up roughly 400 x 100, which sits inside the 283 px inscribed square only if it is vertically centered with room above and below.
A stacked lockup, mark above the wordmark, fills the circle much better. If the horizontal version is the primary mark, a stacked or square cut is the better asset for this slot even though it is not the brand's primary logo.
Checking it before you publish
- View the Page on a light theme and a dark theme. A transparent PNG shows on white in both.
- Upload at 400 x 400 px unless the file genuinely cannot be made bigger.
- Keep the mark inside the 283 px inscribed square so nothing important clips.
- Check the logo against a busy cover image, because the two sit adjacent in the header.
- Give company photos 900 x 600 px rather than the 264 x 176 px minimum.
Frequently asked questions
What size should a LinkedIn company logo be?
400 x 400 px, the figure LinkedIn recommends, with 268 x 268 px as the minimum. PNG or JPEG up to 3 MB.
Does LinkedIn crop the company logo?
Yes, to a circle. A circle inscribed in a square keeps 78.5% of the area, computed as 1 − pi/4, so keep the mark inside the inner 283 px of a 400 px upload.
Should a LinkedIn logo be PNG or JPEG?
LinkedIn itself says to use a high-resolution JPEG rather than a PNG for the best image resolution. A transparent PNG is accepted but is shown on a white background, so it can look wrong on a dark theme.
How big can a LinkedIn company logo file be?
3 MB. LinkedIn states that as the maximum for all Page images, a third of the 8 MB limit for a personal profile photo.
What is the minimum LinkedIn company logo size?
268 x 268 px. Below that the image is not accepted for the logo slot; the recommended size is 400 x 400 px.
What about the other images on a LinkedIn company page?
LinkedIn publishes all of them in one table: cover 1512 x 256 px, Career Page main image 1128 x 376 px, custom modules 502 x 282 px, and company photos at a 264 x 176 px minimum but a 900 x 600 px recommendation because members can click them open larger.
Other LinkedIn sizes
Sources
- LinkedIn Help: Image specifications for your LinkedIn Pages and Career Pages (checked 2026-10-07)
Both sizes and the 3 MB cap come from LinkedIn's Page specifications. The advice to prefer JPEG over PNG is LinkedIn's own wording, quoted because it runs against the usual instinct for a logo.