Key takeaways
- $100 for 100,000 views at an RPM of 1 USD, and $1,000 per million.
- The only input that matters is your own RPM, which YouTube Analytics reports.
Using the estimate
The estimate multiplies views by your revenue per thousand views. Revenue varies by country, topic, season and format, so use the RPM from your own analytics and treat the result as a range.
The reverse row shows how many views a goal needs at that RPM, which is a quick way to see how far a monthly target is.
Scenarios
| Scenario | Estimated earnings | Per 1 million views | Views needed |
|---|---|---|---|
| 100,000 views at 1 USD RPM | $100 | $1,000 | 1,000,000 |
| 100,000 views at 3 USD RPM | $300 | $3,000 | 333,334 |
| 1 million views at 2 USD RPM | $2,000 | $2,000 | 500,000 |
| 50,000 views at 5 USD RPM | $250 | $5,000 | 200,000 |
Earnings for views and RPM
| Views | 0.50 USD | 1 USD | 3 USD | 8 USD |
|---|---|---|---|---|
| 10,000 views | $5 | $10 | $30 | $80 |
| 100,000 views | $50 | $100 | $300 | $800 |
| 1 million views | $500 | $1,000 | $3,000 | $8,000 |
| 10 million views | $5,000 | $10,000 | $30,000 | $80,000 |